Read all about profitable advertising

What KPI’s are key?

Most webshops use Performance Indicators such as the number of visitors, conversion rate, number of orders, and costs per order (CPO). They are supposed to contribute to profit growth and your webshop’s success, but all [...]

By |February 11th, 2016|0 Comments

How retailers maximise profits

A winning digital marketing strategy is vital for growth in today's fiercely competitive market. How do you ensure a positive return on your marketing investments, while not missing out on any opportunities for additional profit [...]

By |February 11th, 2016|0 Comments

AdCurve for Tweakers

AdCurve has implemented an API to import the costs of every product ad on Tweakers. Therefor we can determine the actual ROI of every ad on Tweakers. Based on this ROI AdCurve provides actionable tips [...]

By |January 29th, 2016|0 Comments

Maximise your ROI on Adwords

So your goal is to maximise your profit on Adwords. But how do you do that exactly? How much revenue does an AdWords ad generate and what does it really cost? What bid do you [...]

By |January 20th, 2016|0 Comments

Kieskeurig cost API live

Kieskeurig.nl recently introduced its costs API that enables webshops to import the costs for their campaigns. AdCurve is the first campaign optimisation platform to use this API. We determine the actual ROI of every ad [...]

By |May 1st, 2015|0 Comments